Bulldog is a sustainable male grooming and skincare brand. They created a razor with a handle composed of recycled glass. We were asked by Be The Fox to come up with an idea for a 10 second promotion for social media.
A full CGI piece melting a beer bottle and transforming it into the handle of the razor. The Razor itself had to be reproduced digitially in the finest of detail.
//Agency - Be the Fox// Creative Director Alex Brown - Make Believe// Executive production: Megan Price - Be the fox// Sound design: Tom O'Sullivan - Sizzle audio// Client: Bulldog Skincare//